Paid Media Manager Job at Robert Half, New York, NY

c291RFEzbnZXbXlDeW9LSWRoMUdKSktLL0E9PQ==
  • Robert Half
  • New York, NY

Job Description

Job Description

Job Description

We are looking for an experienced Paid Media Manager to oversee and execute comprehensive paid media strategies. This role requires a strong focus on direct response marketing and expertise in paid search and social media campaigns. You will play a pivotal role in optimizing campaign performance and driving measurable results.

Responsibilities:
• Develop and implement paid media strategies across search and social platforms to achieve business goals.
• Manage and optimize paid search campaigns to ensure maximum ROI and efficiency.
• Execute hands-on bidding processes to drive performance improvements.
• Create, monitor, and adjust social media campaigns to align with target audience needs.
• Analyze campaign data and generate actionable insights to refine strategies.
• Collaborate with cross-functional teams to ensure campaign alignment with broader marketing initiatives.
• Stay up-to-date with industry trends and platform updates to maintain competitive advantage.
• Test and evaluate new paid media tactics to enhance performance and scalability.
• Provide detailed reporting on campaign performance and KPIs to stakeholders.
• Ensure all campaigns are compliant with advertising guidelines and best practices.• Proven experience managing paid media campaigns across search and social platforms.
• Strong knowledge of direct response marketing principles and strategies.
• Expertise in bidding processes and optimization techniques for paid search.
• Familiarity with creating and managing social media advertising campaigns.
• Proficiency in analyzing campaign data and generating actionable insights.
• Excellent communication and collaboration skills for working with cross-functional teams.
• Ability to stay current with digital marketing trends and platform updates.
• Solid understanding of key performance metrics and reporting mechanisms.

Job Tags

Similar Jobs

FocusGroupPanel

Remote Data Entry Clerk Flexible Hours & Work-From-Home Job at FocusGroupPanel

 ...A remote work organization is seeking a Data Entry Clerk for an entry-level position that allows you to work from home. This role offers flexibility and the ability to earn extra income while managing your own schedule. Applicants should be self-motivated and able to... 

First Student

School Bus Driver Job at First Student

 ...create and implement the most advanced training and technology the transportation industry...  ...bring students safely back home. No experience as a bus driver is required! We're proud...  ...) ~ No experience necessary. We offer paid CDL training! ~ Child-Ride-Along Program a... 

Biz2Credit

Underwriter Job at Biz2Credit

 ...something truly special at Biz2Credit. About the Role As an Underwriter at Biz2Credit, you will play a vital role in evaluating loan...  ..., or a similar role is preferred but not mandatory for entry-level applicants. Strong analytical skills with the ability to interpret... 

EAB

Director, Seramount Chief Diversity Officer Collaborative (Washington) Job at EAB

 ...checking out our recent awards. For more information, visit our Careers page. The Role in Brief Director, Seramount Chief Diversity Officer Collaborative (CDOC) Seramount serves forward-thinking organizations with integrated tools that provide a strategic and... 

FocusGroupPanel

Remote Data Entry Specialist | Flexible Part-Time Work Job at FocusGroupPanel

 ...A remote work company is seeking a Data Entry Clerk to work from home. This entry-level position offers flexibility and is ideal for anyone from various backgrounds looking to earn extra income. Applicants must be self-motivated and able to follow instructions without...