Job Description
Position Summary
Foundation Software, a rapidly growing, national provider of construction software and services, seeks a senior level Director of Paid Media to join our growing Marketing team.
In this role, the candidate will work closely with the VP of Marketing, vendors (Google), and the marketing team to develop, lead and execute strategy for all paid media channels with the goal of driving pipeline growth and revenue for our Saas business. You'll build a scalable, data-driven paid media function that fuels customer acquisition, expansion, and brand visibility across multiple product lines.
This position will oversee campaigns cross channels, like paid search, social and programmatic all while ensuring alignment with other areas of the team (demand generation, content, sales, etc.)
Essential Functions and Responsibilities
Strategy & Leadership
Execution & Optimization
Analytics & Performance Measurement
Partnership & Collaboration
Required Skills and Experience
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